The Rolex watch is one of the world's most iconic watches. There are many luxury brands in the world of wrist watches and Rolex are one of the most sought after. The company was established by Hans Wilsdorf in 1908 and from its very beginning, has been a leading brand of desirable watches. With headquarters in Geneva in Switzerland, Rolex is one of the world's largest producers of luxury watches, making 2,000 watches every day. Because interest in these watches is high, it is possible to achieve a good price by deciding to sell a Rolex watch.
In the history of wrist watches, Rolex have produced many 'firsts'. This includes the first water proof watch in 1926; the first watch with an automatic changing of the date on the dial in 1945 and in 1954 the first watch to show two time zones at once.
Rolex has developed watches for specific sporting activities over the years, especially for use by aviators, mountain climbers, racing car drivers and deep sea divers. Mercedes Gleitze wore a Rolex Oyster, the world's first waterproof watch on an attempt to swim across the channel in 1927. In 1931 the Oyster Perpetual was available for sale, being the first watch that did not require winding. Members of the 1953 expedition to Mount Everest wore Rolex watches. In 1967 the sea dweller was developed; it can operate at depths of 1220 meters and was therefore used by professional divers. Another watch developed for sport is the Rolex Daytona, associated with car racing.
Besides developing watches for different sports Rolex also acts as the official time keeper and sponsor at some international sporting events. Rolex is the official timekeeper at Wimbledon and the Australian Open tennis tournaments and at the Open Championship and US Open golfing competitions. They are also a major partner and official time keeper of Formula 1.
Rolex watches keep their price well and a Rolex watch may be seen as an investment which has the potential to increase in value over the years. Indeed a Rolex watch is one of the few watches that do not lose value at the time of purchase. However, it may be preferred to buy a Rolex watch to wear, making a choice by the design or technology, while remembering that if the time comes to sell a Rolex watch, then it is likely to fetch a good price. Rolex watches have been sought after for years and due to this demand, the resale value will be high. If the Rolex watch has an interesting history, such as being owned by someone famous, then the price may increase even more to reflect this.